All authors really want to do is write. However, having written a book and published it, one is required, then, to bring it to readers’ attention.
Marketing? Ugh! I do as much as possible in as little time as possible, using these tools to help me reduce all of that to manageable proportions!
A friend helped – and continues to help! – to set all of this up.
My host is 34sp.com – can’t recommend them enough. Endlessly patient, highly technically able and most helpful even when asking them something that isn’t strictly to do with “current website configuration” – ie, you can ask them about something you are thinking about installing and they will check it out for you.
If you decide to go with 34sp.com, mention my website – imogenKnightReikiCircle.co.uk – and we’ll both get a free month of hosting!
- Of course, I use self hosted WordPress – what else? 34sp.com installs it automatically.
I have a selection of both free and premium plugins – basically, I choose the ones that are easiest to use and do what they are supposed to.
Amazon Send to Kindle – this allows readers to send any post to their kindle. Handy, if you want to read on the train!
ReplyMe – Lets the author of a comment know their comment has been published. It’s a nice way of thanking someone who has taken the time to comment and encourages engagement.
You can change the message to whatever you want.
Fast Secure Contact Form – People have to be able to get in contact with you somehow, and this is the contact form to do it with. Easy to use, discourages spam. It works, which is all anyone can ask, really.
Tweet Old Post – free plugin that tweets posts that may be neglected. I like to set it to over 30 days old, no older than 90. Reminds your twitter followers of older posts they may find useful.
Tweet Pull Quote – In any post there are one or two little quotes that bear tweeting. This free plugin pulls them out to the side, adds a twitter button and lets readers tweet them in the easiest way possible. It also breaks up the wall of text into a more pleasing format!
I love twitter and have made some wonderful friends through it. However, at first I was struck by how much it resembles a large room where EVERYONE IS SHOUTING at the same time!
Bottom line? No one can use twitter effectively without tools. These are mine.
Hootsuite – the free version of this very useful site allows you to shedule tweets, make lists, interact with your followers and generally oversee what is happening on your feeds from Twitter, Facebook, LinkedIn and Google+
I use it to keep up with my friends, to #FF people I’ve interacted with that week (as well as a few regulars!) and to chat with new people who seem interesting.
There is a premium version, but I’ve never felt the need for it.